Betta Fish Statistics Singapore 2026: Popularity, Prices & Ownership
Bettas are a mainstay of Singapore's aquarium hobby on FishyHub: the category has high supply and high buyer interest, and halfmoons and mixed colour lines are among the most purchased bettas on the marketplace. Prices sit in the mid-range tier overall, and for most varieties sellers list more fish than buyers take, so the market favours the buyer. FishyHub cannot say how many Singapore households keep a betta, but betta activity is rising across almost every variety.
Key Findings
- FishyHub marketplace data shows bettas in Singapore combine high supply with high buyer interest, and supply and demand for the category are balanced.
- FishyHub data shows halfmoon bettas and the mixed "Other Betta" group have high purchases in Singapore, the strongest buying among betta varieties.
- FishyHub data shows halfmoon plakats in Singapore have very high supply and high buyer interest, with prices trending up.
- FishyHub data shows dumbo bettas attract high buyer interest in Singapore while their prices are easing.
- FishyHub data shows wild and rare bettas such as Api Api, Imbellis, Mahachai and Smaragdina have limited supply in Singapore, and draw steadier interest than their listing numbers suggest.
- FishyHub data shows betta activity in Singapore is rising for most varieties, with Splendens and Macrostoma steady and Smaragdina cooling.
- FishyHub data shows betta prices in Singapore are easing for the category as a whole, even as halfmoon plakat and mixed-line prices trend up.
How Popular Are Bettas in Singapore?
FishyHub measures popularity in three ways: purchases, buyer interest (wishlists, likes and "my tank" saves) and search. On all three, bettas are a core freshwater group in Singapore. The category has high supply and high interest, and "betta" is among the most searched words on the marketplace.
Purchases are concentrated in a few lines:
| Purchase tier | Betta varieties (alphabetical) |
|---|---|
| High | Halfmoon, Other Betta |
| Moderate | Crowntail, Dumbo, Halfmoon Plakat |
| Limited | Alien, Api Api, Delta Tail, Double Tail Halfmoon, Double Tail Halfmoon Plakat, Giant Halfmoon Plakat, Imbellis, Mahachai, Smaragdina, Splendens, Startail, Veiltail |
Bettas are popular, but they are not the most bought fish in Singapore. Guppies, tetras and rasboras, which are bought in groups, sit in a higher purchase tier. A betta is usually a single, chosen fish, so it shows up more strongly in interest and searches than in order volume.
Why Singapore keepers like bettas
- Compact homes. A betta suits a small tank on a shelf or study desk in an HDB flat or condo.
- No heater needed. Singapore's indoor temperatures already suit bettas for most of the year.
- Regional heritage. Bettas come from the region, and breeders in nearby countries supply a constant flow of new colours and forms.
- Collecting. Wild species and show lines give experienced hobbyists something to specialise in.
Supply and Demand by Variety
For most named varieties, FishyHub shows supply ahead of demand in Singapore. Halfmoons, halfmoon plakats and the Other Betta group all have very high supply. This is good for buyers: there is real choice, and sellers compete on colour and quality.
The exceptions are the wild and specialist bettas. Imbellis, Mahachai and Smaragdina have limited listings but a balanced market, because a small, dedicated group of keepers looks for them. Mahachai and Smaragdina both have moderate buyer interest despite few listings.
Prices: What the Tiers Show
The betta category sits in the mid-range price tier in Singapore, but most named varieties are listed in the upper mid-range. Alien, Api Api, Delta Tail, Giant Halfmoon Plakat, Macrostoma and Startail reach the collector / premium tier. Spreads within each variety are mostly narrow, so a fair price for a given type is fairly predictable.
Price directions differ by variety:
| Group | Price direction |
|---|---|
| Bettas (whole category) | Easing |
| Dumbo | Easing |
| Halfmoon | Stable |
| Halfmoon Plakat | Trending up |
| Other Betta | Trending up |
Halfmoon plakats show the clearest upward pressure. Interest is high and buyers appear willing to pay more for well-formed, colourful fish. Dumbos are moving the other way: interest is high, but more sellers are listing them.
Momentum: Where the Hobby Is Heading
Momentum compares new listings and orders in the recent year with the year before. Almost every betta variety is rising in Singapore, including Alien, Crowntail, Delta Tail, Double Tail Halfmoon, Dumbo, Giant Halfmoon Plakat, Halfmoon, Halfmoon Plakat, Imbellis, Mahachai, Startail and Veiltail. Splendens and Macrostoma are steady. Smaragdina is the one variety cooling.
The broad rise suggests the betta scene is drawing in new sellers and new buyers at the same time, rather than a single variety enjoying a fad.
What the Data Says About Betta Ownership
FishyHub cannot estimate how many people in Singapore keep bettas. It sees marketplace activity, not households, and many keepers buy from shops, fish farms or fellow hobbyists outside the marketplace.
What it can show:
- Bettas are a high-interest, high-supply category with rising activity.
- Buyers lean toward halfmoons and mixed colour lines for purchases, and toward halfmoon plakats and dumbos for interest.
- Searches for wild bettas and female bettas point to keepers who go beyond a single display fish, into breeding and species tanks.
Where Bettas Are Bought and Sold in Singapore
FishyHub's livestock buyer and seller data shows Central Singapore with the most buyers and sellers. The North-East and West are also busy on both sides. The East has fewer buyers and the fewest sellers, and the North has the fewest buyers. Because merchants deliver across the island, a keeper in Woodlands or Tampines can choose from the same sellers as one in the city centre.
Methodology
This page is based on FishyHub marketplace activity in Singapore over the period from October 2024 to October 2026. We looked at active betta listings, listed prices and price movement, orders, wishlists, likes and "my tank" saves, new listings and orders over time, buyer and seller regions, and search terms. All findings are reported as tiers and directions, not figures.
Regional data covers livestock in general rather than bettas alone, and search terms combine Singapore and US activity. FishyHub does not measure ownership, household numbers or spending on bettas, and the data does not include fish farms' direct sales, retail shops or private trades.
Frequently Asked Questions
How popular are betta fish in Singapore?
On FishyHub, bettas have high supply and high buyer interest in Singapore, with halfmoons and mixed colour lines in the high purchase tier.
How many people keep bettas in Singapore?
FishyHub cannot measure that. Its data shows a busy, growing betta market, but not a count of keepers.
Are betta prices going up in Singapore?
For the category as a whole, prices are easing. Halfmoon plakat and mixed-line prices are trending up, and halfmoon prices are stable.
Which bettas are hardest to find in Singapore?
Api Api, Imbellis, Mahachai, Smaragdina and Splendens have limited supply on FishyHub, as wild-type fish bred by fewer specialists.
How to Cite This Page
Source: FishyHub, "Betta Fish Statistics Singapore 2026: Popularity, Prices & Ownership" (2026), https://fishyhub.com/sg/blogs/blog-detail/betta-fish-statistics-singapore-2026-popularity-prices-and-ownership
